Amazon Marketing

In today's article, we'll show you how to place Amazon ads. In particular, we'll show you how to use them, what different types of campaigns there are and how they can be...

Amazon has succeeded in transforming itself from a bookseller into the largest online mail order company of the 21st century. In 2021, Amazon generated an annual turnover of 469.82 billion US dollars - an infallible...

More than 150 million people worldwide use Amazon Prime. The advantages for customers are obvious: lightning-fast, free shipping, Amazon Prime Day, exclusive films and series on Amazon Prime...

Consumers value two things above all when shopping online: choice and convenience - Amazon product variations offer them exactly that. Imagine you are in a store for household appliances and...

When it comes to expanding internationally and offering their products on Amazon in different countries, many Amazon sellers are often confronted with complex VAT regulations and logistics challenges. The good...

Are you an Amazon Seller or Vendor and wondering how product availability affects your Amazon PPC (Pay-Per-Click) advertising? In this article you will learn how the availability of your products directly...

Amazon SEO or Amazon search engine optimization is an optimization process in which the goal is to display your own products in the first organic rankings on Amazon. To make this process professional...

According to its own statement, Amazon is pursuing the goal of becoming the most customer-friendly company in the world. Among other things, you can therefore benefit from Amazon brand registration. To protect customers on their marketplace from...

With Amazon FBA, the marketplace takes care of the entire fulfillment for you. This is associated with numerous advantages because your offers become more attractive for Prime customers, for example. So that the...