The problem is not a lack of appreciation of product reviews. The problem lies in the actual process of generating product reviews; in fact, only a minority of buyers take…
Product reviews are a key success factor on Amazon - products with no reviews or only poor reviews (anything below 3.5 stars) have a very hard time generating sales on Amazon....
Helpful product videos can have a positive influence on potential customers' purchasing decisions. Amazon no longer only offers vendors the opportunity to integrate product-related video material. In the brand store of your own brand, you can...
My blog posts often revolve around the topic of Amazon and everything that goes with it: especially how to improve your sales figures on Amazon. Today's post, however,...
Selling products on Amazon is a daily challenge. For this reason, this article describes some of the more common difficulties in selling on the online retailer’s platform. In many cases,…
Today I’m talking about one of my favorite topics, the structuring of Google Shopping campaigns. Yes, you heard right, the structure of Google Shopping campaigns is one of the topics…
According to Amazon, its goal is to become the most customer-friendly company in the world. In order to protect customers from counterfeiting on their marketplace and to make it easier…
In this article, the creation of an Amazon Store, also known as a Brand Store or Brand Shop, will be examined in more detail. Those who sell products of their...
Selling products on Amazon comes with daily challenges. For this reason, in this article I describe some of the more common difficulties when selling on the Amazon platform.
In the past, I have already written several blog posts on the topic of Amazon listing optimization, including Amazon Listing Optimization, Amazon SEO and the article Optimizing Amazon Listings for Mobile Devices. In today's...
