Sales increase of 76% in the first year of cooperation.
The collaboration with Frank Juice began in January 2023, and in the first 10 months we were able to increase sales via Amazon by 76% compared to the previous year. At the same time, TACoS was reduced by 22.5%.
”I would like to express my enthusiastic satisfaction with AdsMasters and Tobias, who has really helped us on the Amazon platform. From start to finish, he does a top job and works with maximum customer orientation.
The advice is extremely professional and Tobias is always well informed. He is familiar with all aspects and was able to provide me with valuable tips for increasing sales.
Daniel AndreoliFounder & Managing Director - Frank Juice
Frank. is the first mover in the cold-pressed HPP juice category in Germany and has made juice cures socially acceptable in this country. The range also includes soups and shots in various flavors as well as nutritional supplements.
Period of cooperation: January 2023 - Ongoing
Amazon Ads
Advertising campaigns on Amazon can take various forms: Sponsored Products, Sponsored Brand and Sponsored Display. These forms of advertising allow Frank's products to appear at various points in the buyer's journey, for example in product categories as sponsored products, and thus ensure higher sales.
Management of the seller account
The management of an Amazon.de seller account is crucial for its performance. Through constant market analysis and optimization of variables such as prices, the performance of the product portfolio could be significantly increased. AIn this way, we were able to successfully expand the Frank Juice product range
Consulting and strategy
As a D2C brand, Frank Juice was able to benefit from targeted advice and a marketplace strategy. The developed strategy includes the creation of listings for bestseller products, A+ content, brand registration, a brand store and the launch of the first advertising campaigns.
Brand Store
Amazon Brand Stores allow brands to present products in their own, individually designed store. Instead of an ordinary listing, the brand store makes the character of a brand much more visible, which ultimately increases customer loyalty to the brand and enables higher sales figures. Thanks to my experience with brand stores, we were able to successfully create a brand store for Frank Juice.
A+ contents
For brands like Frank Juice, A+ content on Amazon is necessary to showcase the uniqueness of their products. We were able to help Frank Juice with the creation of A+ content, not only shape their brand history differentlybut also to highlight the most important features of each individual product.
