MegaSonex is a brand that is marketed in Germany by SmileStoreunder whose name a patented ultrasonic toothbrush is marketed. Unlike many other ultrasonic toothbrushes, the MegaSonex does not require any special toothpaste, but can be used with any toothpaste, which is a decisive advantage for users of this toothbrush.
Period of cooperation: May 2020 - Ongoing
Consulting and strategy
The aim was to successfully market this special product in a suitable marketplace and ultimately to open up a new sales channel with Amazon.de. Thanks to our collaboration, MegaSonex was able to realize this goal and is currently one of the most successful sellers of ultrasonic toothbrushes on Amazon.
Management of the seller account
In order to achieve sales or increase the current performance of a seller account, it must be managed professionally. As part of our collaboration, we have therefore added and optimized the successful MegaSonex M8 product as well as accessories such as toothpaste, replacement brush heads and extended sets. MegaSonex listings now have A+ content, optimized titles and images. High-performance advertising campaigns ensure that awareness and sales figures for MegaSonex products are constantly increasing.
Amazon.de advertising campaigns
Advertising campaigns on Amazon can take various forms: Sponsored Products, Sponsored Brand and Sponsored Display. These forms of advertising allow MegaSonex products to appear at various points in the buyer's journey, for example in product categories as sponsored products, thus ensuring higher sales.
Brand Store
Amazon Brand Stores allow brands to present products in their own, individually designed store. Instead of an ordinary listing, the brand store makes the character of a brand much more visible, which ultimately increases customer loyalty to the brand and enables higher sales figures. Thanks to my experience with brand stores, we were able to successfully take over the creation of a brand store for MegaSonex.
A+ contents
For brands like MegaSonex, A+ content on Amazon is necessary because they manufacture individual products whose uniqueness needs to be showcased in product listings. By creating A+ content, we were able to help MegaSonex not only do justice to their brand story, but also highlight the key features of each individual product. All of this helps to ensure that the A+ content we create sells particularly well.
Brand registration
By registering its brand on Amazon, Kay Link is now able to sell its products as the proven owner of the MegaSonex brand. This allows us to access powerful tools to protect and market its brand.
